Effective Date: June 4, 2025

At Look@ (“we,” “us,” or “our”), we are committed to protecting your privacy and being transparent about how we collect, use, and share your personal information. This Privacy Policy applies when you interact with our Selfie Sculptures, scan the QR code to access our web app, and use any related Look@ services.

1. Information We Collect

a) Information You Provide

When you scan the QR code on a Look@ Selfie Sculpture and interact with our web app, we collect:

• The photo you take through the sculpture’s camera

• Any overlays or effects you apply to the photo

• The email address you provide to receive your photo

• The time and location of your interaction (via GPS or IP)

b) Automatically Collected Information

We may collect technical information including:

• Device type, operating system, browser type

• IP address and approximate geolocation

• Session and interaction data, such as time spent, buttons clicked, and referral sources

c) Communication Data

If you contact us or opt in to communications, we may store:

• Your name and contact information

• Preferences regarding content and marketing

• Correspondence history

2. How We Use Your Information

a) To Provide Our Services

• Stream the sculpture’s live camera feed to your phone

• Allow you to take, customize, and receive your photo

• Provide access to your photo in full quality

b) To Improve Our Services

• Monitor performance and resolve technical issues

• Analyze usage trends and test new features

• Ensure security and prevent misuse

c) For Communication and Marketing

• Send your photo to your email address

• Occasionally share Look@ news, events, and updates

• Allow selected partners to send relevant marketing content

• Sell email addresses to approved third parties for marketing purposes only, as detailed in section 3

You may opt out of any marketing emails at any time using the unsubscribe link or by contacting us directly.

d) Promotional Use of Photos

We may use selected user photos (without names or contact details) for promotional purposes, such as:

• Display on our website or social media

• Print or digital marketing to showcase Look@ experiences

If you prefer your photo not be used, email us at look@lookat.hr and we will promptly remove it.

3. How We Share Your Information

We do not sell or rent your personal data except as described below.

a) Service Providers

We share information with trusted service providers who help us operate our platform, such as:

• Cloud hosting (e.g., Microsoft Azure)

• Email delivery and analytics tools

• Technical support and infrastructure

All vendors must comply with strict data protection requirements.

b) Email Sharing for Marketing Purposes

We may sell or share your email address with selected third-party partners for their own marketing purposes, such as sending:

• Newsletters

• Event invitations

• Product announcements

These partners are required to:

• Use your email address only for marketing

• Provide an unsubscribe option in every email

• Abide by applicable privacy and data protection laws

You can opt out at any time from future sharing by emailing look@lookat.hr.

c) Legal Compliance and Safety

We may access or share your data to:

• Comply with legal obligations or valid law enforcement requests

• Prevent fraud or security threats

• Protect the rights, safety, or property of Look@, its users, or others

4. Data Security and Storage

We take data protection seriously. All photos and personal data are:

• Stored on encrypted cloud servers (e.g., Microsoft Azure or similar)

• Protected by physical, technical, and organizational safeguards

• Accessible only by authorized personnel under strict access control

5. Your Rights

You have the right to:

• Access the data we hold about you

• Correct inaccurate information

• Delete your data or request that your photo be removed

• Withdraw consent to marketing or data sharing

To exercise any of these rights, please contact us at look@lookat.hr. We will respond within 30 days.

6. Data Retention

• Photos are stored for up to 12 months, unless you request deletion earlier

• Email addresses are retained until you unsubscribe or request removal

• Data may be retained longer where legally required or for fraud prevention

7. International Transfers

Your information may be processed in countries outside your own, including the European Economic Area (EEA) or United States. In such cases, we ensure your data is protected under appropriate legal frameworks, including GDPR-compliant safeguards.

8. Cookies and Tracking

Our web application may use cookies or similar technologies to:

• Improve app performance and loading time

• Track usage for analytics

• Personalize the experience

You may control cookies through your browser settings.

9. Children’s Privacy

Look@ does not knowingly collect data from children under 13 without verified parental consent. If we discover such data has been collected in error, we will delete it immediately.

10. Changes to This Policy

We may update this Privacy Policy periodically. If material changes are made, we will:

• Notify you via the web app or email

• Give you the opportunity to review the revised policy

• Ask for renewed consent if required by law

11. Contact

For any questions, concerns, or data requests, please contact:

Look@ Team
📧 look@lookat.hr